Tag: Marketing


GB Instagram

5 Reasons To Avoid Using GB Instagram To Promote Your Business  

I think you and I can agree that Instagram is one social media app Nigerian small business owners can’t do without. If you don’t that, just pull out your Instagram feed page and keep scrolling down. You will probably find a ton of posts from businesses before you hit the fifth scroll. Instagram is a gold mine for gaining followers for your small business and even making sales. However, a number of business owners are tempted to use an alternative version of Instagram called the “GB Instagram”. If you’re familiar with GB WhatsApp,......


ecommerce website in nigeria

How to Start Selling Through an eCommerce Website in Nigeria

The typical online seller in Nigeria doesn’t like selling through an ecommerce website. You hear complaints like “ecommerce websites are expensive”, “customers don’t buy from ecommerce sites”, and “I sell only on WhatsApp.” *Sighs* Be “calming” down. Not all of those excuses are true. Launching an ecommerce website for your business might feel like a big step, but it’s one you won’t regret. You might have been running your business from a physical store or through social media, but taking it online with an ecommerce website can level up your hustle big time. ......


GB WhatsApp latest version

How To Use GB WhatsApp Latest Version For Marketing Your Business

When “GB WhatsApp” is mentioned, “shady texting” or the ability to read deleted messages might pop into your mind. The hype of GB WhatsApp was real back then and still is, in some form today. However, not everyone knows about GB WhatsApp latest version with features business owners marketing on WhatsApp can use.  As a modified version of the regular WhatsApp, GB WhatsApp comes with extra sauce, offering customisation and advanced features that the regular app can’t match.  If you haven’t been using it to turn your WhatsApp contacts into money printers, no......


Guerrilla Marketing Tactics

Guerrilla Marketing Tactics to Accelerate Sales on a Shoestring Budget

Guerrilla marketing tactics have emerged as game-changers for businesses of all sizes, especially tiny businesses trying to go viral on a small budget. These unconventional strategies breathe life into brands, sparking engagement and boosting sales without burning a gaping hole in your budget. Entrepreneurs, listen up! You’re in the right place if you’re eager to harness the guerrilla spirit to drive sales on a shoestring budget. This article will delve into creative guerrilla marketing tactics and how they can help your business thrive. Captivating Content Content is the crown jewel of guerrilla marketing.......


studentpreneurship

13 Online Businesses You Can Start in College: The Ultimate Guide to Student Entrepreneurship

In this age of digital innovation, the campus has transformed into a hotbed for entrepreneurial creativity and studentpreneurship. Gone are the days of the broken student stereotype. Today, you can be both a scholar and a CEO, all from the comfort of your dorm room. Think of Facebook, Microsoft, Reddit, Time magazine and countless other businesses started in college by students. This article will explore 13 online businesses you can start as a college student, fast, and grow to a couple of million dollars within years. Sounds like fun? Let’s dive in.  Dropshipping:......


creativity

9 Innovative Techniques for Solving Problems in Your Business   

Entrepreneurs do run out of creativity when faced with tough challenges in the art of turning ideas, resources and people into products, systems and teams that drive commerce.  In the middle of all the hats business owners have to wear to make their business work, they often have to tap deep into their creative side (what you call ‘thinking out of the box) to tackle difficult problems that arise in business. However, many entrepreneurs don’t do this, either because they are caught up in the day-to-day management of their business(es) or making decisions. ......


sales automation

The Top 10 Sales Automation Tools for Business Titans

In the cutthroat business world, closing deals swiftly is the key to conquering the market and soaring to success. Successful businesses turn to sales automation – the superheroes of efficiency – to streamline processes, boost productivity, and forge unbreakable customer relationships.  In this article, we unveil the crème de la crème of sales automation tools, designed to turbocharge your sales team and propel your business to unprecedented heights.  By automating mundane tasks, optimising workflows, and harnessing the power of data, these tools will revolutionise your sales process, allowing you to close deals faster......


attractive branding

How to Create a Magnetic Brand Identity Customers Can’t Resist

Branding is essential to a business’s survival. It’s an asset that carves a section of the market for your business. But what does it mean to Create a Magnetic Brand that irresistibly attracts customers to your business? We’ll unpack that in this piece. Your brand’s identity is more than a logo or a name.  It’s a story that speaks directly to your customers. It’s compelling statistics that underscores the offerings you provide. It’s the market results that prove you deliver on your promises. The momentum you create offers social proof for more people......