5 Reasons To Avoid Using GB Instagram To Promote Your Business
I think you and I can agree that Instagram is one social media app Nigerian small business owners can’t do without. If you doubt that, just pull out your Instagram feed page and scroll down. Keep scrolling and you will probably find a couple of posts from businesses before you hit the fifth scroll. Instagram is a gold mine for gaining followers for your small business and even making sales. However, a number of business owners are tempted to use an alternative version of Instagram called the “GB Instagram”. If you’re familiar with......
How To Apply For SMEDAN Loan For Your Small Business
You may have heard of SMEDAN loan or just SMEDAN and know exactly what the agency does; but for the benefit of readers who don’t know, SMEDAN stands for Small and Medium Enterprise Development Agency of Nigeria. As the name implies, it’s a federal agency set up to champion the development of small and medium-scale businesses in Nigeria. It is charged with doing this through upskilling, funding, and the provision of tools MSMEs can leverage to grow their businesses. This article focuses on funding. If you run a small or medium-scale operation and......
21 Small Business Ideas in Nigeria You Can Start
Starting a business in Nigeria doesn’t always require a bag of money or one complex “big idea.” If you’ve considered owning a small business, the time to shine is now! The good thing is that there are loads of opportunities waiting to be tapped. Whether you want something on the side or diving in full-time, here are 10 small business ideas in Nigeria to get you started and earn that money sharply. 1. Foodstuff Delivery Service Everybody eats! And let’s be honest, with how busy our cities can be, many people don’t have......
How to Start Selling Through an eCommerce Website in Nigeria
The typical online seller in Nigeria doesn’t like selling through an ecommerce website. You hear complaints like “ecommerce websites are expensive”, “customers don’t buy from ecommerce sites”, and “I sell only on WhatsApp.” *Sighs* Be “calming” down. Not all of those excuses are true. Launching an ecommerce website for your business might feel like a big step, but it’s one you won’t regret. You might have been running your business from a physical store or through social media, but taking it online with an ecommerce website can level up your hustle big time. ......
AI businesses you can start in 2024 and make money
When AI went mainstream, everyone wanted to make some $$$ out of AI businesses. It’s still a bit weird to think of all the schemes people devised to sell you, “You can make a million bucks using ChatGPT in just 24 hours!” Oh, the horror! A few got lucky with it and made money — that is, the ones selling everyone else courses on how to make money using their “AI gazillion cashflow bot.” The rest quickly realised making money through AI alone was a bit of a hassle. Is possible? Yes! Absolutely.......
Guerrilla Marketing Tactics to Accelerate Sales on a Shoestring Budget
Guerrilla marketing tactics have emerged as game-changers for businesses of all sizes, especially tiny businesses trying to go viral on a small budget. These unconventional strategies breathe life into brands, sparking engagement and boosting sales without burning a gaping hole in your budget. Entrepreneurs, listen up! You’re in the right place if you’re eager to harness the guerrilla spirit to drive sales on a shoestring budget. This article will delve into creative guerrilla marketing tactics and how they can help your business thrive. Captivating Content Content is the crown jewel of guerrilla marketing.......
13 Online Businesses You Can Start in College: The Ultimate Guide to Student Entrepreneurship
In this age of digital innovation, the campus has transformed into a hotbed for entrepreneurial creativity and studentpreneurship. Gone are the days of the broken student stereotype. Today, you can be both a scholar and a CEO, all from the comfort of your dorm room. Think of Facebook, Microsoft, Reddit, Time magazine and countless other businesses started in college by students. This article will explore 13 online businesses you can start as a college student, fast, and grow to a couple of million dollars within years. Sounds like fun? Let’s dive in. Dropshipping:......
9 Innovative Techniques for Solving Problems in Your Business
Entrepreneurs do run out of creativity when faced with tough challenges in the art of turning ideas, resources and people into products, systems and teams that drive commerce. In the middle of all the hats business owners have to wear to make their business work, they often have to tap deep into their creative side (what you call ‘thinking out of the box) to tackle difficult problems that arise in business. However, many entrepreneurs don’t do this, either because they are caught up in the day-to-day management of their business(es) or making decisions. ......
The Top 10 Sales Automation Tools for Business Titans
In the cutthroat business world, closing deals swiftly is the key to conquering the market and soaring to success. Successful businesses turn to sales automation – the superheroes of efficiency – to streamline processes, boost productivity, and forge unbreakable customer relationships. In this article, we unveil the crème de la crème of sales automation tools, designed to turbocharge your sales team and propel your business to unprecedented heights. By automating mundane tasks, optimising workflows, and harnessing the power of data, these tools will revolutionise your sales process, allowing you to close deals faster......
How to Create a Magnetic Brand Identity Customers Can’t Resist
Branding is essential to a business’s survival. It’s an asset that carves a section of the market for your business. But what does it mean to Create a Magnetic Brand that irresistibly attracts customers to your business? We’ll unpack that in this piece. Your brand’s identity is more than a logo or a name. It’s a story that speaks directly to your customers. It’s compelling statistics that underscores the offerings you provide. It’s the market results that prove you deliver on your promises. The momentum you create offers social proof for more people......